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Former Sen. Kelly Loeffler, who lost a runoff re-election bid in January, is launching a voter registration group called “Greater Georgia” that will rival an outreach program started by Stacey Abrams that has been credited with helping elect Democratic candidates.
Loeffler, who lost to Sen. Raphael Warnock in the Jan. 5 election, will focus on registering “conservative-leaning” voters, enhancing election security and turning out voters at the polls, Fox News reported on Monday.
“Our state is greater – and our democracy is stronger – when everyone’s voice is heard, and that’s exactly what Greater Georgia’s work is about,” Loeffler, a Republican, said in a statement.
She will be the chairwoman of the group.
“But for too many in our state, the importance – and even the sanctity of their vote – is in question,” said Loeffler.
“That’s why we’re rolling up our sleeves to register conservative-leaning voters who have been overlooked, to regularly engage more communities, and to strengthen election integrity across our state,” she said.
And Loeffler, who is worth an estimated $800 million, will kickstart the effort with a seven-figure investment and use the donor network she assembled during her runoff loss to Warnock as a starting point.
Loeffler hasn’t ruled out running again in 2022 but will remained focused on Greater Georgia for now, a spokesperson told Fox News.
Former Sen. David Perdue, who lost in the runoff to Democrat Jon Ossoff, has already filed to challenge Warnock in 2022.
Ossoff isn’t up for reelection until 2026.
The victories by Warnock and Loeffler tipped the Senate to Democratic control.
Abrams, who lost to Brian Kemp in her run for Georgia governor in 2018, launched the national voter organization the following year with the goal of turning Georgia into a blue state.
Her success alarmed Republicans who watched the Senate races slip away to Democrats and President Biden take Georgia, which hadn’t voted for a Democratic presidential candidate in 30 years.
Along with Warnock, there are a number of significant races on tap in Georgia, including governor, lieutenant governor, attorney general, and secretary of state.
Loeffler’s group will also seek election reforms to increase transparency and put safeguards in place to prevent election fraud, allegations voiced by former President Donald Trump.
“Elections at every level have consequences – and we’re already seeing the consequences of recent elections play out in Georgia and across the country. Conservatives have a winning message, we just need to go out and share it with more people,” Loeffler said.
“By registering new voters, broadening our outreach, and rebuilding trust in our election process, we can create better outcomes, strengthen our democracy, and lift up more voices in our state,” she said.
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